
In the dynamic world of fashion retail, ensuring that the right products are on the shelf at the right time is a constant challenge. Just Brands, known for its strong portfolio including PME Legend, has mastered this challenge by leveraging the power of Chainbalance. Find out how Just Brands scored error-free and automated replenishment for 97% of their EDI customers while reducing manual effort by 42%.
Highlights
Just Brands challenges
- Unpredictable seasonal demand
- Regional sales variations
- EDI data inconsistencies
- Logistical capacity limits
- Retail partner reorder constraint
Chainbalance solution
- Smart Merchandise Management Solution
- Smart Replenishment
- Full automation
- Data cleansing and data consistency
- Real-time reactions to sales patterns
Just Brands results
- Automated, error-free replenishment for 97% of EDI customers
- Workload reduction of 42%
- Strengthened retail partnerships across markets and increased customer satisfaction
- Sales Increase
The importance of on-shelf availability (OSA)
For Just Brands, on-shelf availability means that customers can always find the products they want, whether it's their staple NOS items or fast-moving seasonal bestsellers. High OSA is critical to:
- Prevent revenue loss from out-of-stocks
- Build customer trust and satisfaction
- Streamline the supply chain
- Protect the brand image
- Maximize productivity at the point of sale
Pain points in replenishment
Maintaining a high OSA is critical, but difficult without quick reactions. Managing replenishment comes with unique challenges:
- Unpredictable demand, especially for weather-sensitive or trend-driven products
- Regional differences in sales velocity
- EDI data quality and timeliness
- Logistical bottlenecks during peak seasons
- Reorder limitations and capital constraints at retail partners
- Limited in-store space and staff capacity
About Just Brands
- Dutch menswear company with three labels
- Vanguard, PME Legend, Cast Iron
- 1,500 POS worldwide
- Countries: Germany, Austria, Switzerland, Netherlands, Belgium, Luxembourg
How Chainbalance drives Smart(er) Replenishment at Just Brands
Chainbalance has become the backbone of Just Brands' replenishment strategy. With 97% of their EDI-connected German customers now fully managed via Chainbalance, the benefits are clear:
- Automated error-free order proposals
- Flexibility to account for varying delivery lead times
- Multiple reorder cycles per week
- Fast adjustments for promotions, weather, and holidays
- Seamless integration for both NOS and seasonal products
A standout improvement came with the introduction of automated weekly order proposals for seasonal products. What once took half a day for 10 customers now takes just 10 minutes per customer, benefiting both Just Brands and their retail partners with a manual workload reduction of 42%. All in all, they are three times faster with Chainbalance, meaning they can process 3 times as many customers.
Real-time insights, real-time reactions
With near-daily EDI updates, store-level sales and stock data are constantly analyzed by Chainbalance. This enables:
- Immediate replenishment of fast-selling items
- Data-driven decision-making for seasonal adjustments
- Close collaboration with sales managers, brand promoters, and store staff
less errors
less manual effort
Flexibility powered by preparation
If an item suddenly becomes a bestseller, Just Brands can react within 1–2 days, thanks to:
- Transparent real-time data
- Agile logistics
- Sufficient NOS and seasonal reserves
- Trusted partnerships with retailers

"Flexibility is not a coincidence, but the result of structured preparation, intelligent solutions, and well-established processes."
Trusted longterm relationship for successful growth
Just Brands' collaboration with Chainbalance showcases how data-driven replenishment, combined with strong retail partnerships, leads to superior on-shelf availability and ultimately, happier customers.
